News Release

Tourism to Haleakalā Contributes $70.2 million to Local Economy

Date: September 25, 2025
Contact: Nick Clemons

A new National Park Service (NPS) report shows that 732,477 visitors to Haleakalā National Park in 2024 spent $56 million in communities near the park. That spending had a cumulative benefit to the local economy of $70.2 million. 

“Visitors and Maui residents alike come to Haleakalā National Park to take in the natural wonders and cultural significance” said Superintendent Natalie Gates. “We are proud that the park also supports local economies in our gateway communities.” 

The National Park Service report, 2024 National Park Visitor Spending Effects, finds that visitors spent $29 billion in communities near national parks. This spending provided $18.8 billion in labor income and $56.3 in economic output to the U.S. economy. The lodging sector had the highest direct contributions with $11.1 billion in economic output. Restaurants received the next greatest direct contributions with $5.7 billion in economic output. 

An interactive tool is available to explore visitor spending, labor income, and total economic contribution by sector for national, state and local economies. Users can also view year-by-year trend data. The interactive tool and report are available on the NPS website. 

To learn more about national parks in Hawaii and how the National Park Service works with Hawaiian communities to help preserve local history, conserve the environment, and provide outdoor recreation, go to https://www.nps.gov/state/hi/index.htm.