Flowers pink, purple, lavender, or soft white, with woolly hairs on lobes of calyx. Grows in sagebrush and mountain forests at mid to high elevations. odoratissima means fragrant, sweet-smelling.
A decoction of the stems and flowers was taken for indigestion and flatulence, colds and fevers, used as a wash or inflamed eyes, and used as a sweat and love medicine, a blood and general tonic, and the leaves and flowers were used to make a non-medicinal tea. During hunting, the plant was rubbed on lures, hooks, and traps to remove sent of humans.