The Yosemite Store is operated by the non-profit Yosemite Association, which donates revenues from sales to the National Park Service in Yosemite for educational, research, and environmental programs. Thus, your purchases from the Yosemite Store directly benefit Yosemite National Park.
Did You Know?
The Merced River was designated a National Wild and Scenic River in 1987. Eighty-one miles of river runs through Yosemite National Park, including a stretch in Yosemite Valley.